Category: Food and Drink


Digital Interaction at the Take Away Expo in London

At the Takeaway Innovation Expo in London – 28-29 November 2013, visitors learned how dynamic and attractive digital menu boards can grab the audience’s attention and will give their business a competitive advantage.

Besides exhibiting at the Takeaway exhibition, Scala hosted several workshops on Digital Signage. Using examples of brands such … Read More »



Another KFC using Scala powered menu board

KFC Kazakhstan installing Scala all over the country, handled by Camrad.



Three Ways Digital Menu Boards Can Boost QSR Business

In an effort to better inform and engage with customers, many quick service restaurants (QSR) are replacing their printed menu boards with high-resolution digital menu boards. In the typical QSR, customers are in a hurry – but still want a high-quality experience. Using digital menu boards can help restaurants satisfy … Read More »


Ask a Scala Expert: June 27

This Week’s Focus: Quick Service Restaurants

How can quick service restaurants new to digital signage get started?

Start with the basics and do them well. Restaurants should talk to experienced specialists from the field before implementing a digital menu board solution. You should integrate your digital signage with a restaurant’s ambience to … Read More »


Ben & Jerry’s Japan Goes Cutting Edge with Digital Signage

 

We are excited to announce Scala software powers digital menu boards and a live Twitter Ticker at Ben & Jerry’s flagship store in Tokyo, Japan. This installation at Ben & Jerry’s not only adds a contemporary tech café feel to the brand’s trademark 1960s-era store design theme, … Read More »


Ben & Jerry’s Japan Goes Cutting Edge with Digital Signage

 

We are excited to announce Scala software powers digital menu boards and a live Twitter Ticker at Ben & Jerry’s flagship store in Tokyo, Japan. This installation at Ben & Jerry’s not only adds a contemporary tech café feel to the brand’s trademark 1960s-era store design theme, … Read More »


System Reliability: Essential to QSR Digital Signage Success

Increasingly, quick service restaurants are making digital menu boards a key part of their business strategies.

 

QSRs have found digital menu boards remove the need to print and distribute static signs every time a menu changes to save on costly printing and distribution fees. Also, using motion graphics to attract attention … Read More »


Weekly Spot – December 9

Here’s some recent news that caught our eyes and we thought you may be interested in reading.

Commentary: Three tips for maximizing your digital signage investment

Our retail expert Marcy Patzer  provides insights on how Quick Service Restaurants can maximize their digital signage investments.

Mobile Marketing on the Rise

An infographic based on new … Read More »


Weekly Spot – November 4

Here’s some recent news that caught our eyes and we thought you may be interested in reading.

Scala’s Change of the Guard

Gerard Bucas, our CEO of 9 years, officially handed over the reins to new CEO Tom Nix. A new era has begun.

Five Tips to Get the Most Out of Interactive … Read More »


3 Quick Questions with Michael Shuman of 4food

Digital Signage Spot caught up with Michael Shuman founder of 4food, a midtown Manhattan based restaurant that offers not only healthy food fast, but a unique customer experience.

DSS: Being located in buzzing New York City, how does digital signage help distinguish 4food from your competitors?

MS: The digital signs in the … Read More »


Weekly Spot – October 28

Here’s some recent news that caught our eyes and we thought you may be interested in reading.

Leading Retail Expert Joins Scala

We were excited to announce that an industry-recognized retail expert – Marcy Patzer – has joined our company.

Malicious QR Code Campaigns Threaten Legitimate Marketers

Use of the popular QR codes could … Read More »


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