Category: Entertainment


Healthy Living with Digital Communication

Basic-Fit is the largest budget fitness chain in the Netherlands. Their impressive “virtual fitness” concept is implemented at all locations across The Netherlands and Belgium. In addition to live lessons, Basic-Fit offers their clients virtual group lessons to provide a comprehensive experience.

Basic-Fit approached System Integrator First Impression to help make … Read More »



Giant 107 square metre videowall launched at Odeon Leicester Square

NEC Display Solutions Europe have installed one of the largest displays of its kind in a public square – a LED digital display measuring 107 square metres, driven by Beaver Group technology using Scala software – on the facade of the ODEON Leicester Square in London’s West End.

The huge display … Read More »



Dynamic Digital Ticketing System Implemented at The Franklin Institute

New Ticketing System Allows Flexibility in Promotions

In Philadelphia, PA, The Franklin Institute, the premier Philadelphia Science Museum, has introduced a digital ticketing system. A versatile and stunning display of 5 – 55in full HD screens has been installed at the Museum’s ticketing entrance. These screens display various information such as … Read More »



VIDEO: 20th Century Fox Ridley Scott Film Debut at MCM Expo

Prometheus is a film by legendary director Ridley Scott.  20th Century Fox hired Maritime Media to wrap the Scala powered LED screen used to promote the movie’s arrival to the UK cinema for the MCM Expo weekend event.  A Maritime’s 32 square meter LED screen, which are regularly used for outdoor … Read More »



Frits Philips Music Building

Digital Signage at the Heart of New Visitor Experience at Frits Philips Music Building
Scala powers high tech way finding and entertainment system

The Frits Philips Music Building is regarded as one of Europe’s top ten concert halls, attracting over 160,000 visitors each year. It’s renowned among musicians and listeners alike for its excellent acoustics. The … Read More »



VIDEO: Bell Smart Cubes

Quote from the Customer:

“Bell wanted to create an experience that would allow the public to connect to the spirit of a great event in a way that no other place could offer,” said Kara Kingston, Associate Director, Sponsorship. “With more than 20 televisions, using 10 discreet HD feeds, plus our … Read More »



VIDEO: RAI Amsterdam Launches Digital Signage Network

Quote from the Customer:

After extensive research and a pilot, RAI concluded that digital media would add value to their primary process of hosting events and exhibitions and would help them in being the most innovative compact venue of Europe.

Quote from the SCP:

In close cooperation with RAI, QYN designed and developed … Read More »



VIDEO: Spectrum Interactive Airport Media Screens

Quote from the Customer:

“This is a perfect additional product to our existing Internet Desks. We believe that our airport Desk Media Screens will generate new revenues for Spectrum and its partners, and help further develop Spectrum’s growing media sales activity. Our site partners are reacting very positively to the flexibility … Read More »



VIDEO: Carnival Cruise Lines Digital Signage

Quote from the Customer:

“The goals of Carnival’s Digital Signage network is to effectively inform, entertain and enhance our guests’ cruise experience,” says Tony Manthe, Production & Design Manager for Carnival Cruise Lines. “Ultimately, our goal is to enhance our guests’ vacation experience and with the Scala product, we are able … Read More »



VIDEO: Rikstoto Maximizes Benefit of Digital Signage

Quote from the Customer:

“The move from a printed solution to a digital solution ensures our customers will have rich, correct and timely information wherever they are around the country,” says Arnfinn Lindstad, Project Manager, Rikstoto. “As a bonus our Digital Marketplace Channel provides a modern and very positive environmental benefit.”

The … Read More »



Azura

Digital Signage Maximizes Cruising Experience on “Floating Resort Hotel”

As P&O Cruises, Britain’s leading cruise line and part of Carnival UK, started its plans for building its latest and largest cruise ship, it had very clear communication objectives set out to complement its passengers’ holiday experience. P&O Cruises chose a state-of-the-art … Read More »



Fasig-Tipton

Mobile Digital Signage Network Enhances Customer Experience at Thoroughbred Auctions

Horse racing has been popular since ancient Greek and Roman times when perilous chariot races were a spectator sport among nobility. In the U.S., organized horse racing didn’t start until 1860, but by 1900, 314 tracks were operating. By then, the … Read More »



MuchMore Direct Marketing

Making the attractions more attractive: digital media helps hotel visitors select their leisure destinations

In 70 hotels across Northern Italy’s Riviera Romagnola, upgraded leaflet dispensers feature interactive digital screens that bring featured destinations to life.

Background

It’s common practice for hoteliers to place leaflet dispensers in or near hotel foyers offering information on … Read More »



Amsterdam RAI

RAI Live! demonstrates why all venues should adopt digital media
800 screens, multiple-content channels and screenspecific way-finding make RAI Live! one of Europe’s largest and most dynamic single location digital screen networks
Executive Overview

A large multipurpose venue such as Amsterdam RAI must facilitate multiple events at the same time and provide clear … Read More »



Manchester Central

“Big-brand marketing messages and locally generated content are now living in perfect harmony,” says digital signage pathfinder Pixel Inspiration, adding Scala to its roster of class-leading content management technologies
Case study executive overview: The story so far

Four years ago, the majority of digital signage networks were built to provide owners (retailers, site … Read More »



Ballantyne Village

Ballantyne Village Converts former Lack-Luster Digital Signage System to Scala InfoChannel
The Challenge

Ballantyne Village & Theatre is Charlotte’s premier venue for one of the most technologically advanced, multi-purpose real estate developments in the United States; the ten acre site houses an impressive list of Charlotte’s most highend Shops and Restaurants. Currently, … Read More »



Indianapolis Museum of Art

Indianapolis Museum of Art and Scala InfoChannel Guide the Way to Inform Museum Visitors

INDIANAPOLIS, IN – When the Indianapolis Museum of Art contacted Digital AV about Scala InfoChannel® software, the Indiana based digital signage company knew it was in for an interesting artistic journey.

IMA had a vision for a dynamic … Read More »



Royal Show

Flexible Software Makes LED Billboards do Tricks

SYDNEY, AUSTRALIA – Every year the Royal Easter Show brings together everything that is Australian, from agriculture to entertainment, into one huge exhibition. To inform and direct almost 900,000 people over a two-week period, show organizers needed a flexible platform to maintain the messaging … Read More »



Peabody Art Museum

Art Museum Expands With 21st Century Displays

SALEM, MA – Before the Big Dig engineering marvel was finished in December, Boston went through another major transformation – but of culture, not transportation. After a huge three-year expansion, the Peabody-Essex in Massachusetts is now one of the 25 largest art museums in … Read More »



Norsk Rikstoto

Norsk Rikstoto Launches National Racetrack Betting Network
The Challenge

Norsk Rikstoto, the foundation that administers racetrack betting in Norway, was searching for a more efficient and cost effective solution for delivering betting solutions to its customers. Traditionally, Rikstoto printed a daily racing form, which provided information on racetrack odds, statistics on individual … Read More »



Duke Energy Center

Duke Energy Center Welcomes Meeting Delegates and Visitors to Cincinnati

Exton, PA — The Duke Energy Center (DEC) has implemented a system that allows for large video monitors employed as dynamic communication tools. The digital signage network has the capability of displaying pre-produced video, cable and broadcast signals, room schedule information, … Read More »



Aquaria Aquarium

Digital Signage Enhances the Oceanic Experience in Aquaria

Malaysia –Visitors who step into the entrance of Aquaria@KLCC are immediately greeted by visually arresting innovative digital signage displayed from a rear LCD projection onto a long glass panel measuring approximately 14 x 4 feet. The signage combines a dynamic mix of graphic … Read More »



Dansk Reklame Film

Dansk Reklame Film Integrates Scala Content Manager with In-House Campaign Distribution Engine to Deliver Digital Cinema Advertising to Theaters throughout Denmark
The Challenge

Dansk Reklame Film (DRF) is a Danish cinema advertising company. DRF produces advertising videos and stills in approximate 90% of all Danish cinema theatres: 52 cinemas with 235 cinema … Read More »



Norwegian Museum

The Norwegian Museum of Science and Technology Employs Unteractivity to Engage and Teach Visitors

The Norwegian Museum of Science and Technology (NTM) in Oslo is Norway’s national museum for science, technology, industry, transportation and medicine. The museum’s objective is to demonstrate the implications of progress in science and technology, socially and culturally, … Read More »



Downtown East Singapore

Dynamic Digital Signage Enhances the Vacation Experience at Downtown East Singapore

– Downtown East, a popular tourist destination offering a myriad of entertainment choices, harnessed the power of dynamic digital signage to disseminate vital information to its patrons and customers.

Occupying a vast area of 14.7 hectares, the amenities offered by … Read More »



Audubon Zoo – Digital menu boards help New Orleans landmark grab attention

Zoofari Café, part of the New Orleans Audubon Zoo, caught attention when it installed four 46-inch LCD screens. The café now uses the screens to display content and advertising that promote zoo’s food offerings as well as highlight wildlife education.

New Orleans, La., in August 2005, New Orleans’ Audubon Zoo, like … Read More »



Berkley Cinemas

New Zealand Cinema Chains Deploy First Digital Signage Network

SignActive Limited, Auckland, NZ: SignActive Limited, a Scala Certified Partner, rolls out New Zealand’s first cinema digital signage installation within Berkeley Cinemas and their joint venture partner Reading Cinemas.

SignActive initially began discussing the concept of a digital signage network with Berkeley Cinemas … Read More »



Muvico Theaters Connects to POS System

Muvico Theaters Connect Digital Signage Network to POS System to Drive High-End Cinema Business
The Challenge

Muvico currently operates 259 movie screens in 14 locations located in Florida, Maryland and Illinois. The company’s theaters have developed a reputation as true entertainment destinations – attracting patrons from as far as 25-miles away. For … Read More »



Cines Unidos Movie Theatre

UnoLink Launches First “VideoMenu” Setup at Cines Unidos Movie Theatre in Sambil Mall

Venezuela – UnoLink , a Scala Certified Partner, has pioneered the launch of the VideoMenu into the Latin American market. VideoMenu is a ground breaking new way to present menus at food retailers everywhere – instead of a … Read More »



SF Bio AB Movie Theater Chain

SF Bio AB Deploys Digital Signage Network Throughout Swedish Movie Chain
The Challenge

For years SF Bio AB has been the leading theater chain in Sweden with 36 movie theatres and 242 “halls” across the country. SF Bio’s vision is to offer and continuously develop the best movie experience for their customers. … Read More »



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