‘Fresh’ in-store communication at Carrefour Belgium

Posted on December 22nd, by Mike Healy in Case Study, Retail. Comments Off

The French-founded Carrefour Group is a leading retailer in Europe and the second-largest retailer in the world, employing nearly 365,000 people. In the European market, Carrefour market Belgium recently modernised its in-store customer communications. Leaving behind its dated print poster … Read More »

Last Call Studio bolsters ROI with optimized digital messaging

Posted on October 28th, by Megan Delio in Case Study, Retail. Comments Off

Last Call Studio (LCS) was looking to enhance its in-store experience by integrating digital signage into its strategy. But before making the jump, LCS wanted to be sure that they were getting a bang for their buck, and looked to Scala … Read More »

Scala drives retail wayfinding in Moscow for Crocus Group

Posted on October 15th, by Mike Healy in Retail. 1 Comment

Crocus Group, a leading Russian developer and a partner of the country’s Ministry of Economic Development, has deployed a digital signage solution supported by Scala to
support wayfinding in shopping centres and a concert hall. The group, which has already completed infrastructure projects … Read More »

Argos goes digital by creating an interactive in-store experience

Posted on June 30th, by nkesselaer in Case Study, Innovation Video Gallery, Retail. Comments Off

UK retail giant Argos, traditionally known for its catalogue-based ordering and in-store warehouse-connected purchasing experience, is now using digital technology to make its customer experience more interactive.  Argos has completed the first phase of a new digital strategy deployment across … Read More »

Oman’s largest digital signage network for Omantel

Posted on April 23rd, by Robyn Ellan in Retail. Comments Off

Anzyma, the leading digital solutions expert in the Sultanate of Oman, has deployed the country’s largest digital signage network across all 70 Omantel retail outlets. This nationwide rollout across 80 screens employs state-of-the art digital solutions and has provided a holistic digital experience … Read More »

O2 Czech Republic and Scala target stores to boost sales

Posted on April 17th, by Robyn Ellan in Retail. Comments Off

Catching the eye of store visitors
To get closer to those visiting O2 shops across the country, O2 Czech Republic is running its marketing content on displays supported by Scala digital signage software. Scala partner Syntex handled the roll-out of this … Read More »

IKEA Switzerland deploys Scala Software to Enhance Customer Experience

Posted on April 10th, by Robyn Ellan in Retail. Comments Off

Anyone who has shopped at IKEA knows that it is a retail experience unlike any other. IKEA is known for its focus on customer service, which it has evolved and optimised over many years through its renowned innovation, employee relations, cost control and operational excellence. Similarly the design and high … Read More »

Engaging Shopping Experience at Tesco Off License

Posted on March 6th, by Robyn Ellan in Case Study, Innovation Video Gallery, Retail. Comments Off

At the Tesco Off License in The Merrion Centre in Dublin, a state of the art digital signage solution was installed by Scala Partner IPC Digital Media using Scala as the customer experience engine.

IPC Media received a brief to create … Read More »

Colruyt serves up digital signage for effective customer communication

Posted on December 17th, by Robyn Ellan in Case Study, Retail. 1 Comment

• Colruyt supermarkets; market leader in Belgium
• One of the biggest Digital Signage networks in the Benelux > 200 locations
• 42″ screens at checkouts
• Touchscreen at frozen food sector
• QR code to download recipes
• Scala software delivers powerful content … Read More »

Digital Signage brings a complete shopping experience to Tommy Hilfiger

Posted on November 21st, by Robyn Ellan in Case Study, Retail. 1 Comment

Tommy Hilfiger is one of the world’s leading premium lifestyle brands delivering superior styling, quality and value to consumers worldwide. The brand celebrates the essence of Classic American Cool and provides a refreshing twist to the preppy fashion genre.

As a … Read More »

BT And Scala To Bring Digital Solutions To Retailers For Richer In-Store Customer Engagement

IRVING, Texas, Feb. 19, 2015 /PRNewswire/ — BT, one of the world’s leading providers of communications services and solutions, and Scala, a leading provider...