News


Scala names Olaf Bujard as Area Sales Manager Germany

Posted on September 16th, by pbardoul in News. No Comments

Scala announces Olaf Bujard as new Area Sales Manager for Germany. Reporting to Damon Crowhurst, Sales Director EMEA, Bujard started in September, 2014. He will be responsible for building on and further expanding Scala´s leading Digital Signage position in Germany.

Communications … Read More »


2014 Looking Good for Scala Inc. – DailyDOOH

Posted on September 4th, by Robyn Ellan in News. Comments Off

It looks like Scala may be heading for another record year in total sales volume, with the announcement that it is already up 25% over last year at this time.

“We’re stronger than we’ve ever been” Tom Nix, CEO, said … Read More »


Scala at MWL2014 with partner Beaver Group

Posted on June 24th, by nkesselaer in News. Comments Off

Scala will be participating with Beaver Group at the Marketing Week Live show – June 25th -26th in London. Check out the Beaver stand #C320.

Beaver will feature an EAT counter, complete with a full demonstration of the advanced menu system, … Read More »



Successful Scala Conference EMEA and NEC Showcase in London

Posted on May 28th, by pbardoul in News. 1 Comment

Scala offered various insights into digital communication and the latest industry developments at the International Scala Conference 2014, which took place on May 14 & 15 at the Timber Lodge in the Olympic Park in London. With its emphasis on … Read More »



In-Store Messages Optimized by Analytics – Case Studies and Results – PRI Journal of Retail Analytics

Posted on May 16th, by Robyn Ellan in News. Comments Off

In a previous issue of the Journal of Retail Analytics (Volume VIII, Issue 4),
we introduced the concept of employing analytics to optimize digital signage
messages. Using analytics to correlate and score digital messaging with in-
store purchasing patterns, playlist recommendations can be … Read More »



Scala Partner Conference Mines Digital Signage Best Practices – AVNetwork

Posted on April 4th, by Robyn Ellan in News. Comments Off

By David Keene On April 02, 2014

The Scala Partner Conference kicked off Day One in Austin on Wednesday, bringing together invited industry experts, top Scala executives and data analysts, and Scala integration partners to explore best practices in the digital … Read More »


Data Tells Me You Eat Pickles On Your Hamburger – MediaPost

Posted on February 24th, by Robyn Ellan in News. Comments Off

Digital signs in fast-food restaurants and retail stores got a whole lot more predictive this week, with the news that digital signage software provider Scala teamed up with broadband and satellite provider Hughes Network Systems. The partnership will support Scala’s … Read More »


HughesON Expands Using Scala Software – Commercial Integrator

Posted on February 13th, by Robyn Ellan in News. Comments Off

Hughes expands HughesON Media Services with new multi-channel retail signage and digital menu board services using Scala software.

Hughes Network Systems, LLC (Hughes) today announced that it has teamed with digital signage software leader, Scala, to offer retailers and quick-service restaurants … Read More »


rAVe RADIO Talks to Scala CEO Tom Nix on Opening Day at DSE

Posted on February 12th, by Robyn Ellan in News. Comments Off

We are live at the annual Digital Signage Expo (DSE) and right before the official opening of the show, we grabbed Scala CEO, Tom Nix, and he filled us in on what’s new at Scala, how their 2013 was and … Read More »


Why you should bet on Scala at DSE 2014 – signageinfo.com

Posted on February 11th, by Robyn Ellan in News. Comments Off

There’s only one group of guaranteed winners in Las Vegas: the attendees of DSE 2014. Hailed as the largest international tradeshow for digital signage, anyone pacing the show floor is sure to be swooned by the endless rows of exhibitions. … Read More »






Scala welcomes Android-based players from Instorescreen and Avnet Embedded

Exton, PA September 16, 2014—Scala is excited to announce a new line of Android-based devices designed by Instorescreen and distributed by Avnet Embedded, a...

Scala names Olaf Bujard as Area Sales Manager Germany

Scala announces Olaf Bujard as new Area Sales Manager for Germany. Reporting to Damon Crowhurst, Sales Director EMEA, Bujard started in September, 2014. He...

2014 Looking Good for Scala Inc. – DailyDOOH

It looks like Scala may be heading for another record year in total sales volume, with the announcement that it is already up 25%...