Entertainment

Deliver a state-of -the-art experience

Refined audience engagement

Bringing digital into an already entertaining experience can attract and inform audiences while increasing engagement, interaction and brand experience. Scala provides the tools that inspire marketers to create digital experiences that attract audiences, engage them and earn their loyalty with fun, memorable and impressive solutions.

Digital allows marketers to tailor messaging to fit current audiences. The Scala platform supports an agile messaging strategy, where marketers can try out ads, promotions and screen content, assess how it’s resonating with visitors and adjust in real-time using fact-based data.

Increase sales and improve the experience

With fierce competition in the world of entertainment, it’s important to show audiences you’re committed to delivering a complete, fun-filled experience. Scala’s innovative digital solutions work seamlessly and unobtrustively behind the scenes while boosting sales and improving the experience. For example, at the ticket window reduce perceived wait times with entertaining screen content, suggest add-on purchases and services or introduce self-service ticketing kiosks. From movie theaters to amusement parks, entertainment venues have a lot of moving parts, and digital is proven to improve operational efficiency while reducing visitor friction, helping to quickly meet business objectives.

Efficient communication that’s always up-to-date, relevant and fast

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Scala Digital Signage Possibilities

  • Increase foot traffic and alleviate wait times at attractions or shows with entertaining content such as high-quality animations, live news feeds and social media integration
  • Integrate with back-office systems to dynamically update ticket prices, show times, attraction information and promotions
  • Use analytics to measure the effectiveness of your messages and optimize them on the spot
  • Reduce friction through interactive wayfinding and self-service kiosks
  • Reduce actual wait times at sales points through interactive self-service order kiosks
  • Ensure content is as relevant as possible using playlists for different target audiences or locations
  • Boost revenue with add-on suggestions, promotions, extra services offered and third-party advertising income

Deep customer experiences can be created with digital

The increasingly demanding consumer wants attention and wants to be surprised and impressed. Your employees provide the personal service and the Scala platform helps you create digital solutions that enable your entertainment venue to continue to exceed your visitors’ expectations with every visit.

Get more information from a digital signage expert

Scala goes beyond traditional digital signage solutions. Curious about our extensive and proven capabilities? Our experts are here for you to ask questions without obligation!

Through our years of worldwide experience in digital signage, we can give the best advice on the possibilities for your business. Scala has:

  • 28 years of experience
  • 500 partners globally
  • Presence in 100 countries
  • More than 500,000 active screens

Scala has digital signage projects with amusement parks, hotels, casinos, museums, arenas and entertainment complexes worldwide.

In short, please, contact us today!

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