News


Scala at MWL2014 with partner Beaver Group

Posted on June 24th, by nkesselaer in News. Comments Off

Scala will be participating with Beaver Group at the Marketing Week Live show – June 25th -26th in London. Check out the Beaver stand #C320.

Beaver will feature an EAT counter, complete with a full demonstration of the advanced menu system, … Read More »



Successful Scala Conference EMEA and NEC Showcase in London

Posted on May 28th, by pbardoul in News. 1 Comment

Scala offered various insights into digital communication and the latest industry developments at the International Scala Conference 2014, which took place on May 14 & 15 at the Timber Lodge in the Olympic Park in London. With its emphasis on … Read More »



In-Store Messages Optimized by Analytics – Case Studies and Results – PRI Journal of Retail Analytics

Posted on May 16th, by Robyn Ellan in News. Comments Off

In a previous issue of the Journal of Retail Analytics (Volume VIII, Issue 4),
we introduced the concept of employing analytics to optimize digital signage
messages. Using analytics to correlate and score digital messaging with in-
store purchasing patterns, playlist recommendations can be … Read More »



Scala Partner Conference Mines Digital Signage Best Practices – AVNetwork

Posted on April 4th, by Robyn Ellan in News. Comments Off

By David Keene On April 02, 2014

The Scala Partner Conference kicked off Day One in Austin on Wednesday, bringing together invited industry experts, top Scala executives and data analysts, and Scala integration partners to explore best practices in the digital … Read More »


Data Tells Me You Eat Pickles On Your Hamburger – MediaPost

Posted on February 24th, by Robyn Ellan in News. Comments Off

Digital signs in fast-food restaurants and retail stores got a whole lot more predictive this week, with the news that digital signage software provider Scala teamed up with broadband and satellite provider Hughes Network Systems. The partnership will support Scala’s … Read More »


HughesON Expands Using Scala Software – Commercial Integrator

Posted on February 13th, by Robyn Ellan in News. Comments Off

Hughes expands HughesON Media Services with new multi-channel retail signage and digital menu board services using Scala software.

Hughes Network Systems, LLC (Hughes) today announced that it has teamed with digital signage software leader, Scala, to offer retailers and quick-service restaurants … Read More »


rAVe RADIO Talks to Scala CEO Tom Nix on Opening Day at DSE

Posted on February 12th, by Robyn Ellan in News. Comments Off

We are live at the annual Digital Signage Expo (DSE) and right before the official opening of the show, we grabbed Scala CEO, Tom Nix, and he filled us in on what’s new at Scala, how their 2013 was and … Read More »


Why you should bet on Scala at DSE 2014 – signageinfo.com

Posted on February 11th, by Robyn Ellan in News. Comments Off

There’s only one group of guaranteed winners in Las Vegas: the attendees of DSE 2014. Hailed as the largest international tradeshow for digital signage, anyone pacing the show floor is sure to be swooned by the endless rows of exhibitions. … Read More »


Scala digital signage brings store into omni-channel environment – Speak

Posted on January 31st, by Robyn Ellan in News. Comments Off

Scala, who had its own booth at NRF for the first time, had a number of different digital signage solutions on display. These solutions aim to create a more engaging customer experience and make the store part of retailers’ omni-channel … Read More »



Sprint presents in the Retail Forum at DSE 2014

Posted on January 29th, by Robyn Ellan in News. Comments Off

Platt Retail Institute will present its annual Retail Forum, with the theme “Omni-Channel and the Future of Retail,” on February 11, 2014, in conjunction with Digital Signage Expo. Designed for retailers and other end users of customer-facing digital technologies, the … Read More »


Scala Opening Digital Store for NRF – Sixteen:Nine

Posted on January 10th, by Robyn Ellan in News. Comments Off

Putting your product pots and pans in context tends to be a good thing at most trade shows, but that’s particularly so when it comes to things like retail. So Scala is, I think, making a sharp move with the … Read More »


NRF 2014 Big Bang Ideas From Scala Inc – DailyDOOH

Posted on January 10th, by Robyn Ellan in News. Comments Off

NRF’s Annual Convention and EXPO 2014 is more than just a chance to build a business card collection — it’s a peek into the future of retail – or at least. so says Scala in a release earlier today entitled … Read More »


Season’s Greetings from Scala

Posted on December 19th, by scala-norway in News. Comments Off

The Scala team thanks you for your support in 2013 and we wish you Happy Holidays and a Great New Year, filled with Prosperity and Success! Please view our Season greetings video:

We look forward to continuing our close co-operation in 2014 … Read More »


Scala and its partners recognized for Digital Signage excellence at The DailyDOOH Gala Awards – 2013

Posted on December 2nd, by Robyn Ellan in News. Comments Off

Scala, Inc and its partners were recognized by the DailyDOOH for excellence in Digital Signage at The DailyDOOH Gala Awards hosted in London on Thursday November 27, 2013.

Scala Certified Partner IPC Digital Media received an award for best overall retail … Read More »



Holt Renfrew Video Walls Aim High – Sign Media Canada

Posted on November 20th, by Robyn Ellan in News. Comments Off

Gridcast Media, a digital signage consultancy in Richmond Hill, Ont., recently partnered with light-emitting diode (LED) display provider NanoLumens to design giant video walls for a Holt Renfrew store in Toronto’s Yorkdale Shopping Centre.

The high-end department store’s redesigned façade includes … Read More »



The Catalyst to Your Marketing Plan – PRI’s Journal of Retail Analytics

Posted on November 11th, by Robyn Ellan in News. Comments Off

Understanding Digital Signage Solutions:
the Catalyst to Your Marketing Plan

By Amy Savidge, Retail Enterprise Account Manager, Scala, Inc.

Published in PRI’s Journal of Retail Analytics

This may sound familiar, too familiar: A customer walks into a store, her
item list locked and loaded, and … Read More »



Integrating digital signage solutions with mobile for personalized service in branch – Finance on Windows

Posted on November 11th, by Robyn Ellan in News. Comments Off

Our own Daniel Rubenstein was interviewed for the latest issue of Finance on Windows: http://digital.onwindows.com/finance/2013/fow-winter/#26

There has been much debate about the future of bank branches and whether they will cease to remain important. According to research and industry experts, bricks-and … Read More »



What Microtiles were invented for [video] – DailyDOOH

Posted on November 10th, by Robyn Ellan in News. Comments Off

by Alex Hughes from Amigo

Over the past few years Amigo has created a variety of MicroTile installations for a variety of unique client projects. Our most recently completed Media Wall using MicroTiles was for PwC which has just gone live … Read More »



Video Wall at Mall of the Emirates – AV Network

Posted on October 10th, by Robyn Ellan in News. Comments Off

Dubai’s Mall of the Emirates, one of the largest shopping centers in the Middle East, is now home to a 54-monitor video wall powered by Matrox Mura MPX Series controller boards. Installed by ALMOE AV Systems and integrated by a … Read More »



Retailers learn signage lessons from e-commerce – ScreenMediaMag.com

Posted on October 2nd, by Robyn Ellan in News. Comments Off

Retail is the single biggest opportunity for digital signage – but specialist e-commerce firms could soon muscle in on the market for screens in stores, Scala CEO Tom Nix believes.

Speaking to Screenmediamag.com at the International Scala Conference in Amsterdam today, … Read More »



Nearly 600 bank branches cash in on Scala digital signage – Digital Signage Today

Posted on October 2nd, by Robyn Ellan in News. Comments Off

Digital signage software provider Scala recently announced that its digital content management software has been installed as part of an electronic queue-management system, with digital signage, throughout 560 Capitec Bank branches across South Africa. System integrator Ethniks worked closely with … Read More »



Scala wins Invidis Digital Signage Award

Posted on September 20th, by Robyn Ellan in News. Comments Off

At the Invidis Executive Lounge, 18 September in München (Germany), Scala was awarded the Invidis Digital Signage Award in the category Software. For the third time in a row Scala was the winner of this prestigious Award, that is given … Read More »


Scala’s Latest Release For Samsung’s Smart Signage Platform Displays – Signageinfo.com

Posted on September 3rd, by Robyn Ellan in News. Comments Off

Scala a pioneer of the digital signage industry and leading provider of customer and employee engagement solutions, is releasing their latest version of Scala Enterprise, including extensive integration with Samsung’s Smart Signage Platform.

Scala Enterprise now enables easy installation, high quality … Read More »


Making Mobile Shopping Count – Screenmedia Magazine

Posted on August 20th, by Robyn Ellan in News. Comments Off

Telenet’s innovative interactive shopping experience, built on Scala digital signage software, is ramping up average order values at its progressive mobile phone stores.

Delivering the innovative interactive shopping experience at 15 Telenet stores across Belgium are some 182 Scala players, all … Read More »



Digital Signage Technology is Making Headway in Oman – The Sultanate

Posted on August 13th, by Robyn Ellan in News. Comments Off

Smart solution
Digital Signage technology is making headway in Oman which has seen successful completion of important projects in recent times

Anzyma is a leading IT solutions provider and business technology advisor based in Oman. With their experience in the IT sector, … Read More »



Exploring Milan with the Touch of a Finger – Digital Signage Interactive Totem – Connessiani

Posted on July 26th, by Robyn Ellan in News. Comments Off

Milan visitors and residents now have full access to all public transport schedules and travel and event information around the clock by using the interactive digital signage totem installation across the city that was created by M-Cube, using Scala software.

Read … Read More »



Chatting With @ScalaInc’s Dan McAllister – DailyDOOH.com

Posted on June 17th, by Robyn Ellan in News. 2 comments

by Gail Chiasson, North American Editor

It hasn’t taken long for Dan McAllister, new vice-president sales – Americas, at Scala to get a pretty good handle on what his own and Scala’s priorities are, although he has only been in place … Read More »



Scala CEO Tom Nix on Digital Signage and the Customer Experience – CorporateTechDecisions.com

Posted on June 17th, by Robyn Ellan in News. Comments Off

Tom Nix shares his thoughts on putting together a digital signage communication strategy.
By Cindy Davis

We recently caught up with Tom Nix, CEO of Scala and thought we’d ask him to share his thoughts on digital signage strategy. As Nix describes, … Read More »



Digital Sigange wird smart (German)

Posted on May 23rd, by Robyn Ellan in News. Comments Off

mehr (pdf)



Slovenian petrol chain drives digital signage with Scala – Digital Signage Today

Posted on May 15th, by Robyn Ellan in News. Comments Off

Ljubljana, Slovenia – Digital signage solution provider Scala Inc. recently announced the installation of a 400-screen digital signage network at the largest gas station chain in Slovenia. This nationwide network is successfully managed by Slovenian energy company Petrol.

Scala partner TL … Read More »



Scala to showcase innovative retail and corporate communication solutions along with the Samsung Smart Signage Platform at Channel Trends+Visions 2013 – SignageInfo.com

Posted on May 6th, by Robyn Ellan in News. Comments Off

The IT industry can gather inspiration and experience the technologies of the future first hand in Copenhagen’s Ballerup Super Arena on May 2nd.  Scala will showcase innovative retail and corporate communication solutions at the NEC stand and the Samsung Smart … Read More »



Scala Ticketing System delivers dynamic pricing, promotion and advertising at The Franklin Institute – SignageInfo.com, Sixteen:Nine

Posted on May 6th, by Robyn Ellan in News. Comments Off

Scala Certified Partner Applied Video Technology (AVT) installed a state of the art digital ticketing system to help The Franklin Institute maximize customer engagement with various exhibitions, tours and services.

The Franklin Institute, the premier Philadelphia Science Museum, has introduced a … Read More »



MTS Connects with New Digital Posters – Sign Media Canada

Posted on April 12th, by Robyn Ellan in News. Comments Off

Toronto-based Dot2Dot Communications has helped expand in-store messaging at nearly 30 Manitoba Telecom Services (MTS) Connect shops by deploying new liquid crystal display (LCD) ‘posters.’

Managed by Gorrie Marketing Services, the digital signage network uses Scala software for dynamic media distribution … Read More »



Static Signage Getting Dynamic with FASTSIGNS/Glantz/Samsung/Scala Deal – Digital Signage Today

Posted on April 5th, by Robyn Ellan in News. Comments Off

“Scala is proud to be working with Samsung, Saddle Ranch, Fast Signs and N. Glantz. The combination of the Samsung Smart Signage Platform, Scala Enterprise Content Manager and the high quality content from Saddle Ranch makes for a very successful … Read More »



Mydin Deploys Scala Digital Signage – Systems Integration Asia

Posted on April 3rd, by Robyn Ellan in Case Study, News, Retail. Comments Off

 

 

Read more from Systems Integration Asia



FTP Concepts’ work at Westfield Stratford Wins Apex Award

Posted on March 25th, by Megan Delio in News. 1 Comment

Westfield Shopping Centre collected the Gold Apex Award in the Public Spaces category at the Digital Signage Expo (DSE) last week.

With customers visiting from across the UK and the globe, Westfield Shopping Centre in Stratford, London wanted to enhance their … Read More »


Mobile concept store rolls out interactive self-service digital signage

Posted on March 25th, by Megan Delio in News. Comments Off

At Telenet’s Mobile concept store in Belgium, communication technology and digital signage play a decisive role in helping customers find the product or service that serves their needs best. To ensure that happens, Scala partner DOBIT created an innovative concept … Read More »


AIMS helps Jumeirah at Etihad Towers provide exceptional meeting and event experiences by installing state-of-the-art technology

Posted on March 25th, by Megan Delio in News. Comments Off

 

Advanced Interactive Media Solutions (AIMS), the GCC market leader in digital signage solutions, recently announced its completion of the Meeting Rooms Management solution for Jumeirah at Etihad Towers, the first Jumeirah hotel in Abu Dhabi.

The installation featured SCALA software which … Read More »


Scala Showcases New Interactive Shopping Experience Solutions at Retail Business Technology Expo

Posted on March 11th, by Megan Delio in Blog, News, Press Releases. Comments Off

London, March 11, 2013 – Digital Marketers can experience new interactive communication solutions that engages retail audiences in London’s Earls Court Exhibition Centre on March 12 & 13. Scala will showcase innovative communication solutions at the HP and Samsung stands … Read More »



DSE Announces 2013 Apex Award Winners – Digital Signage Connection

Posted on March 4th, by Robyn Ellan in News. 1 Comment

Digital Signage Expo, the world’s largest and longest-running international conference and trade show dedicated exclusively to digital signage, interactive technology and digital out-of-home networks, today announced the independently judged winners of its Apex and Content Awards for 2013 at its … Read More »



DSE13: Scala and Samsung partner for Smart digital signage – Digital Signage Today

Posted on March 4th, by Robyn Ellan in News. Comments Off

The just-announced Scala Enterprise Content Manager is fully integrated with the new Samsung Smart Signage Platform to deliver a turnkey next-generation digital signage solution.

Scala and Samsung formally launched the initiative with an interactive demo of their solution at Integrated Systems … Read More »



Dow Chemicals increases employee engagement with digital signage from Scala

Posted on February 26th, by scala-norway in Current Affairs, News. Comments Off

There have been many developments in digital signage over the past couple of years. Usage of our software platform has increased dramatically as more and more companies now understand, and embrace, the opportunities it has to offer. Brawn Consulting Inc. … Read More »


Dubai’s Rotana chain of hotels installs its 3rd digital signage network running on Scala

Posted on February 25th, by scala-norway in News. 1 Comment

Scala-Parnter, Advanced Interactive Media Solutions (AIMS), has announced the deployment of a cutting edge digital signage network at Amwaj Rotana, part of the Rotana chain of hotels in Dubai.

The digital signage network consists of 32-inch Mirror Displays that are installed … Read More »



Signio wins tender for Q8’s display communication

Posted on February 15th, by Robyn Ellan in News. Comments Off

Signio has been selected as the new provider of display solutions for Q8 Denmark, which merged with OKQ8 in Sweden in August.

The contract was won in a tender between five companies, and includes software and hardware servicing, upgrading the current … Read More »



Scala hits the road in Russia with MegaBus – Output Magazine

Posted on February 15th, by Robyn Ellan in News. Comments Off

More than 300 Scala-powered digital signage displays have been installed on MegaBuses travelling to Mega shopping centres in Russia’s two largest cities, Moscow and St Petersburg, helping advertisers to reach some of the 1.2 million passengers on the service. The … Read More »



Effective Customer Engagement: The Next Evolution for Reaching Ever-Connected Consumers

Posted on February 13th, by Robyn Ellan in News. Comments Off

By Marcy Patzer, senior director of retail strategy, Scala, Inc.

 

Data-driven, customized, dynamic experiences mark the next evolution for communicating with today’s empowered, ever-connected consumers.

As technology advances, customer engagement is becoming more and more critical for brick-and-mortar stores. With the increase … Read More »



IAdea intros 7 new digital signage devices

Posted on January 23rd, by Robyn Ellan in News. Comments Off

Digital signage media appliances provider IAdea has made available seven new “feature-packed” devices designed for digital signage, the company said.

Three new 10-inch digital signboards incorporate advanced functions for digital signage projects, especially targeting the retail and corporate vertical markets. Three … Read More »


HRPA Chooses Dot2Dot, Clearview for Digital Solutions – Digital Signage Connection

Posted on January 21st, by Robyn Ellan in News. Comments Off

As thought leaders for the HR profession and regulatory body for close to 20,000 human resources practitioners in Ontario, the Human Resources Professionals Association (HRPA) needed its new headquarters to be both a meeting place and center of learning for … Read More »



Mercedes-Benz Digital Signage Network: Making a Great Brand Even Better – PRI Journal of Retail Analytics

Posted on January 17th, by Robyn Ellan in News. 1 Comment

Pro-Motion Technology Group partnered with All Things Media to develop the engagement between the brand and the customer. All Thing Media developed the content experience, while Pro-Motion tackled technology, logistics, and network management. Scala’s software platform supports the experience, enabling … Read More »



Employing Analytics to Optimize your Digital Signage Message – PRI Journal of Retail Analytics

Posted on January 17th, by Robyn Ellan in News. Comments Off

By Dr. Stefan Menger, VP, Advanced Analytics, Scala

As a flexible, customizable store-based medium, data-driven digital signage can bridge the gap between traditional media and online marketing. As a critical component of an Omni-Channel marketing strategy, digital signage is most effective … Read More »



Top 10 New Trends You Will See at DSE 2013 – Digital Signage Connection

Posted on January 15th, by Robyn Ellan in News. 2 comments

You can count on DSE to show you the most innovative digital signage technologies from suppliers around the world. In a recent poll of current exhibitors about what attendees can expect to see this year, here’s what they had to … Read More »



DSE Announces 2013 Apex Awards Finalists

Posted on January 11th, by Robyn Ellan in News. Comments Off

Digital Signage Expo, the world’s largest and longest-running international conference and trade show dedicated exclusively to digital signage, interactive technology and digital out-of-home networks, announced 30 finalists for its Apex Awards for 2013.The annual DSE Apex Awards honor innovation in … Read More »



UK mall hangs ‘largest LCD video wall in Europe’ – Digital Signage Today

Posted on December 21st, by Robyn Ellan in News. Comments Off

Scala Inc. today announced the installation of more than 350 digital signage screens at Britain’s third-largest shopping center, Westfield Stratford City. The installation was carried out by Scala-partner Esprit Digital.

Included are twelve double-sided wafers, four inside and six out, four … Read More »



Scala and partners recognized for digital signage excellence – Digital Signage Connection

Posted on December 11th, by Robyn Ellan in News. Comments Off

Scala, Inc., and its partners were recognized by the Daily DOOH for excellence in digital signage at the Daily DOOH Gala Awards hosted in London last week. Scala Certified Partner Telecine received an award for Best Office Building/Corporate Install for … Read More »



Transparent and Multi-touch Enabled Panels – Windows Embedded Team Blog

Posted on December 3rd, by Robyn Ellan in Blog, News. 2 comments

Embedded Technology Japan 2012

New panel technologies that are transparent and multi-touch enabled. Perfect for a vending machine for example, where you want to provide information about the products inside but also enable the customer to observe what they are behind … Read More »



DSA Crown Award winners – Scala takes Gold – Digital Signage Today

Posted on November 9th, by Robyn Ellan in News. 1 Comment

The Digital Screenmedia Association has announced the winners for the DSA Crown Awards, which recognize excellence in digital out-of-home content.

The DSA Crown Awards ceremony was held aboard the Duchess Yacht, which cruised around Manhattan, New York, on Nov. 7 following … Read More »



Release 6.1 of Scala 5 digital signage software hits – Digital Signage Today

Posted on November 5th, by Robyn Ellan in News. Comments Off

Scala Inc. today launched Scala 5 Release 6.1. This update of Scala 5 encompasses an array of new features for Scala Designer, Content Manager and Player, according to the company’s announcement today.

The headline features for Release 6.1 include extending Active … Read More »


Signature Outdoor Launch – Daily DOOH

Posted on November 5th, by Robyn Ellan in News. Comments Off

Adrian J Cotterill, Editor-in-Chief

Birmingham-based outdoor media owner Signature Outdoor, has launched the first of its CityVision digital screens network, at the city’s busy Bullring area.

The CityVision Bullring is a 4m x 6m 10mm SMD D3 LED portrait display, on the … Read More »



Scala digital signage motoring down the Autobahn – Digital Signage Today

Posted on November 2nd, by Robyn Ellan in News. 1 Comment

German autobahn services company Autobahn Tank & Rast recently deployed more than 3,000 digital signage screens at its service facilities along the german highways.

Digital signage and advertising management solutions provider Scala announced the installation by what it called “the leading … Read More »



The Digital Screenmedia Association (DSA) has announced the judges’ nominees for the 2012 DSA Crown Awards – Digital Signage Connection

Posted on October 29th, by Robyn Ellan in News. Comments Off

The Digital Screenmedia Association (DSA) has announced the judges’ nominees for the 2012 DSA Crown Awards, which recognizes excellence in digital out-of-home content featured on digital signage or interactive kiosks in the past 12 months. The nominees include Scala customer … Read More »


Scala provides digital signage power play for Swedish hockey team – Digital Signage Today

Posted on October 26th, by Robyn Ellan in News. 1 Comment

Ahead of the 2012-2013 ice hockey season, Swedish team Skellefteå AIK has invested in digital signage for their ice hockey arena as a way to offer sponsors an attractive way to market themselves to the team’s fans.

Scala partner Zone Systems … Read More »


Olympian Dreams, Scala Content Delivery and Management Solutions – ScreenMedia Magazine

Posted on October 1st, by Robyn Ellan in News. Comments Off

Scala Content Delivery and Management Solutions delivered extra buzz to Westfield Stratford City during the Summer Olympics. Wherever you turn your head in Westfield Stratford City, stunning screens, powered by Scala, simply draw you in.

Read this ScreenMedia Magazine article



Analysing the Future, Predict What Customers Want – ScreenMedia Magazine

Posted on October 1st, by Robyn Ellan in News. Comments Off

Scala is delving deep into the advantages and benefits that digital signage and screenmedia networks can be linked to. We talked to Marcy Patzer to get a better insight of Scala’s new Advanced Analytics concept. Advanced Analytics provides a means … Read More »



Scala Software Bundled in New Digital Signage Evaluation Kit 2012 from Intel, Kontron and Microsoft

Posted on September 6th, by Robyn Ellan in News. Comments Off

The DSEK-12 is intended to address a growing need as retailers and advertisers increasingly turn to digital signage to explore new ways to attract and engage consumers.

“We believe the global market for digital signage will reach 10 million media players … Read More »


Five Tips for Introducing Digital Signage to Your Retail Business – The Point of Sale News

Posted on August 1st, by Robyn Ellan in News. Comments Off

Retailers are warming up to the use of digital signage in their businesses. A study released in June 2012 from CompTIA, the non-profit association for the IT industry, reveals that one in three U.S. retailers currently use digital signage, with … Read More »



A Checklist for Beginners – Sign Media Canada

Posted on July 26th, by Robyn Ellan in News. Comments Off

Many organizations are still new to the medium.

by Clive Fort, Director of Product Management, Scala

Digital signage is much more than just an electronic version of posters or billboards. When deployed properly, it uses content — from virtually any source — … Read More »


3 Ways Digital Signage Can Boost Marketing – Corp Magazine

Posted on July 23rd, by Robyn Ellan in News. Comments Off

By Dave Palermo
July 19, 2012

Digital signage and displays are highly effective communications tools to show advertising, television programming, product information and other messages. In recent years, digital signs have evolved from essentially being simple electronic posters with one-way communication. Today, … Read More »



5 Ways Retailers Can Get More from Digital Signage – Retail Customer Experience

Posted on July 23rd, by Robyn Ellan in News. Comments Off

A recent retail sector technology adoption study from CompTIA found that one in three U.S. retailers currently uses digital signage, with another 22 percent planning to implement soon. Among the top ways retailers use digital signage are for sales or … Read More »


Scala Software Powers Digital Menu Boards at Ben & Jerry’s New Flagship Store in Japan — QSRWeb.com

Posted on July 23rd, by Robyn Ellan in News. Comments Off

The digital menu boards in the Tokyo store — in both Japanese and English — mark the first time Ben & Jerry’s has used digital signage in any of its worldwide locations. The signage presents menu and promotional information for … Read More »



How To Evaluate Digital Signage Systems — The Point of Sale News

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Scala, Inc., a leading global provider of digital signage and advertising management solutions, has created a Digital Signage Checklist for retailers. The company is sharing that checklist with participants at Digital Signage Expo 2012, March 7 and 8 in Las … Read More »



Scala Intros Leading Indicators CxO Board — Commercial Integrator

Posted on July 22nd, by Robyn Ellan in News. Comments Off

The Digital Signage Expo 2012 is just underway, but some manufacturers are already making headlines. Among them is Scala, which announced its Leading Indicators CxO Board.

The solution consists of Scala software and digital displays, which can be used by companies to visually track … Read More »



Making the Most of Your Digital Signage Investment — Signage Solutions Magazine

Posted on July 22nd, by Robyn Ellan in News. Comments Off

If you look around today, people have an incredibly wide range of communication choices that can generate a lot of distractions. If you really want to communicate effectively with people, email is probably not going to be very efficient. Personally, … Read More »



Content Management Software for Your Company’s Digital Signage — Corporate Tech Decisions

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Digital signage can easily be used as a simple replacement for static print-like images — but that’s barely scratching the surface of its applications and benefits.

Like computer monitors and large-screen TVs — which, after all, are digital signage’s techno-cousins — … Read More »



Combining Predictive Analytics And Digital Signage To Boost Retail Performance — Retail TouchPoints

Posted on July 22nd, by Robyn Ellan in News. Comments Off

In today’s hyper-competitive market, it is not enough for retailers to understand customer behavior — to be successful, retailers also must develop the ability to predict upcoming consumer actions. Gaining this insight can help companies improve their customer offers and … Read More »



Welcome to Big Data, It’s Going to Be Huge — Philadelphia Business Journal

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Imagine a digital-sign system in a supermarket that changes the prices of items based on such variables as the weather, the time of day and the type of people in the store.

Or a data-collection and analytics system that gathers information … Read More »



How QSRs can gain maximum benefit from digital menu boards — QSRWeb.com

Posted on July 22nd, by Robyn Ellan in News. Comments Off

By Damon Crowhurst, senior director, Scala Inc.

The last few years have seen tremendous adoption of digital signage in the quick-service restaurant arena. Traditional printed menu boards are slowly being replaced by the high-resolution digital menu boards.

Why use digital menu boards? … Read More »



Ten Tips for Designers Creating Digital Signage Hardware — Electronic Design

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Digital signage is much more than just billboards or posters. Digital signage combines content from virtually any source and connects to a wide variety of displays for a highly impactful interactive communications experience. It can inform and influence audiences to … Read More »


Scala inks US digital signage distribution deal with Ingram Micro — Digital Signage Today

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Tech distributor Ingram Micro Inc. today announced a new U.S. distribution relationship with global digital signage solutions provider Scala Inc.

Under the expanded distribution agreement, Ingram Micro’s ProAV/Digital Signage Business Unit in the U.S. will now market, sell and support Scala’s entire portfolio … Read More »


With Cloud Computing, the Forecast is for Ongoing Engagement — Systems Contractor News

Posted on July 22nd, by Robyn Ellan in News. Comments Off

Perhaps we won’t be going back to the moon anytime soon, but we are definitely headed to the cloud.

With clouds rolling in to capture videoconferencing, control, design, and integration applications, what is the forecast for traditional AV, in the short … Read More »



Bright Lights, Big City: The Future of Digital Display Is Stunning — Mashable

Posted on July 22nd, by Robyn Ellan in News. Comments Off

“One of the most interesting projects we’ve seen is Westfield Shopping Mall at Stratford,” says Damon Crowhurst, senior director at Scala. “In there, they went really crazy with large-format displays.”

Interesting displays are key in capturing a shopper’s attention — with an … Read More »







Scala powers Jyskebank British Airways Ad
Keep your head to the sky

Jyske Bank TV* produced this amazing video of a recent Scala installation delivering British Airways’ digital billboard ad campaign...