Scala attends OVAB Digital Signage Conference Munich
At 18 and 19 September Scala attended OVAB Digital Signage Conference in Munich (Germany). This event is Europe’s leading Digital Signage and Digital out of Home conference. It was held for the seventh time and took place at the Kempinski Munich Airport Hotel. OVAB (Out-of-Home Video Advertising Bureau) Europe is the neutral and independent representation of interests for the European digital Out-of-home industry. The conference was run by OVAB Europe founding member Invidis consulting. Next to presentations and workshops, the main focus of the conference was networking.
Scala took part in Samsung’s System on Chip (SoC)-area. Scala’s CEO Tom Nix participated in OVAB Europe Digital Signage Panel. With other experts he discussed about the outlook for 2015: “Europe’s digital signage markets between breakthrough and consolidation”.