Digital signage can easily be used as a simple replacement for static print-like images — but that’s barely scratching the surface of its applications and benefits.
Like computer monitors and large-screen TVs — which, after all, are digital signage’s techno-cousins — these displays can show a dynamically changing mix of everything from calendar events and news crawls to “slide shows,” weather/traffic/news video feeds from your own or broadcast media sources, per-location announcements and advertisements… even pre-empt or overlay scheduled content for urgent or emergency announcements.