Press Releases

First Impression achieved Platinum Partnership Status

By October 7, 2013 No Comments

October 7th, 2013 – MAASTRICHT, The Netherlands – We are very proud to announce that First Impression achieved their Scala Platinum Partnership status.

First Impression who is a partner since mid-2011 achieved their Platinum Partnership this month.  First impression is a fast growing company within the digital signage market. As a Scala partner they not only offer hardware and software but a total digital signage concept from content creation to implementation and advice on the overall experience.

The Platinum Partnership status, which is based on revenue,  is achieved while rolling out their latest project at Basic-Fit. Basic-Fit is the largest budget fitness chain in the Netherlands. Their impressive “virtual fitness” concept is currently being rolled out at 150 locations across the Netherlands and Belgium.  With this project, First Impression won the 2nd price at the Solution Contest Award during the International Scala Conference.

Due to their focus on selling full digital signage concepts they are growing rapidly. Ton van Hout, Area Manager Benelux at Scala, said “The performance of First Impression is amazing. They proof that today’s successful digital signage implementations are all about improving the customer experience and make the Digital Signage solution an integrated part of the concept. Full service and a great understanding off the customers challenges are key components”

Scala congratulates First Impression with their Platinum Partnership.

About First Impression

First Impression is a creative system integrator specialized in the sales and rental of professional audiovisual solutions in the B2B market. Their customers are divided across different branches: retail, sporting facilities, businesses, institutions, education and government.  For more information visit their website:  (