By extending the digital retail experience into the dressing room, you can boost sales as well as ensure customers aren’t met with common fitting room frustrations. When a customer enters the fitting room, RFID tags detect product details including color and size and display compelling images on an interactive touchscreen. If something doesn’t fit or the color isn’t right, customers can use the screen to send requests for new items directly to sales associates’ devices, getting new items to try without ever leaving the dressing room! Screens can also be used to suggest complementary items to encourage add-on purchases.
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