This week’s media stories include commentary by our retail expert Marcy Patzer and our marketing expert Dave Palermo. Hope you enjoy reading these articles along with our blog post on…
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Here’s some recent news that caught our eyes and we thought you may be interested in reading. Leading Retail Expert Joins Scala We were excited to announce that an industry-recognized…
A Marketing Intern’s discovery of digital signs in everyday life. by Megan Delio, Scala US Marketing Intern It’s not that I didn’t know digital signage existed, or that I was…
By Harry Horn, Marketing Manager, EMEA, Scala SCALA attracted almost 500 visitors to its stand at the Marketing at Retail show in Paris on March 30-April 1. Many compliments were…
By Hege Bjørdal Kristiansen, Marketing Coordinator, Scala If you are working in a company that sees the importance of a good communication strategy both internally and externally in combination with…
By Paul Barnhart, Marketing Coordinator, Scala Media and information have become so accessible in so many ways that viewers can leapfrog advertisements at will. In some cases, there are not…