Shanghai Shibei Hi-Tech Park Business Center

Scala at LG New Product Launch Conference

Singapore – 11 June 2021 – Scala presented its marketing technology solutions to deliver exceptional customer experiences and elevate audience engagement at the recent LG New Product Launch Conference on 10 June 2021, held at the Shanghai Shibei Hi-Tech Park Business Center.

Scala was selected as one of two “Eco-system partners” to present its leading-edge digital signage solutions at the strategic event hosted by LG China commercial display department. Over 200 LG partners, industry experts and stakeholders attended the distinguished event.

Full Solution Offering Software, Hardware, Services and Global Delivery Capability
Scala’s in-house full solution offering includes: a flexible, intuitive platform for designing, managing and deploying digital content; a global professional services team with an extensive portfolio of skills; as well as a full range of Scala – and STRATACACHE – branded hardware including media players, commercial-grade tablets, ruggedized outdoor displays, sensors and content acceleration devices.

LINQ all-in-one Intelligent Tablets
Developed and built by customer engagement experts, LINQ tablets match powerful performance with a sturdy design to deliver best-of-class immersive digital experiences. LINQ tablets are designed to withstand continuous commercial use in any demanding high-volume environment, and are optimized for fixed applications such as point of sale (POS), digital catalogues, digital signage, self-service kiosks and interactive guided selling solutions.

Lift & Learn Retail Solution
Lift & Learn is an interactive solution that presents customers with an engaging, personalised shopping experience. Lifting a product triggers product information to be displayed on a screen, allowing customers to learn more about the product and facilitating product comparison. Analytics gathered can help retailers optimize store display and improve sales conversion.