Innovative solutions from Scala for entertainment
Entertainment
Create a more compelling experience for visitors and gain crucial insights
From movie theaters and stadiums to amusement parks and conference centers, bringing digital signage and solutions into an already entertaining experience allows venue owners and operators to delight their audience while clearly communicating, increasing engagement, interaction and brand experience. Enhance the experience for visitors while minimizing common pain points such as wait times, easy entry and existing and finding amenities.
Digital solutions open new opportunities for venue owners and operators to gain key guest analytics that can be used to optimize venue flow, effectively deploy employees and create more engaging and relevant guest experiences. This data can be used to hone marketing and informational messages displayed on screens as well as assign value to screen placement for potential ad-sell opportunities.
“Scala’s content management system, combined with the ability to provide both interaction and touch, made Scala the obvious and perfect choice of digital signage vendor for this project.” – Tom Scott, V&A Museum project
percent of customers are more loyal to brands that align with their values
Key Benefits
Inform and entertain
Use digital solutions to inform guests of where to go, nearby amenities, transport links, future events and safety information.
Gain valuable operations data
Use sensors strategically placed throughout the venue to gain information such as flow, dwell time, preferences and pathing to optimize the space and messaging.
Create new revenue opportunities
Maximize the return on your digital investment by selling full-screen takeover or a portion of screen content on signage to promotional partners.
Keep guests informed
Ensure guest safety with easily updated digital signs showing protocols, warnings and timely information. Digital signage allows you to integrate with emergency feeds and systems to broadcast vital public safety information in a way that grabs attention.
Optimize staff
Digital solutions allow for service automation through self-service solutions, as well as updating digital signs in real time to adjust content such as wait times, closures and other venue changes.
Have a project in mind?
Let’s talk about how we can help your business reach the next level
LEGO® Trafford Centre with Scala Digital Solutions
Brands we work with
Entertainment Digital Solutions
Large format display screens
Display relevant messaging such as upcoming events, safety information, wait times, weather and transportation schedules. Digital signs allow you to automatically interrupt or update content in real time.
Self service kiosk
Streamline ticket, merchandise, food and beverage ordering process while freeing up staff for other guest experience tasks.
Wayfinding
Introduce large screen or tablet displays to enable guests to easily find information such as restrooms, restaurants, gift shops, parking or transportation areas. On-screen content can be easily transferred to personal devices with the scan of a QR code.
Visitor analytics
Gather sensor-based insights on visitor and employee behaviors and patterns throughout the venue to optimize the experience, driving revenue and satisfaction.
Entertainment Digital Solutions
Large format display screens
Display relevant messaging such as upcoming events, safety information, wait times, weather and transportation schedules. Digital signs allow you to automatically interrupt or update content in real time.
Self service kiosk
Streamline ticket, merchandise, food and beverage ordering process while freeing up staff for other guest experience tasks.
Wayfinding
Introduce large screen or tablet displays to enable guests to easily find information such as restrooms, restaurants, gift shops, parking or transportation areas. On-screen content can be easily transferred to personal devices with the scan of a QR code.
Visitor analytics
Gather sensor-based insights on visitor and employee behaviors and patterns throughout the venue to optimize the experience, driving revenue and satisfaction.
See our products in action
Los Angeles Entertainment Complex
Dynamic promotions count down to game day with videos based on current weather conditions.
Learn more
Contact us about your project goals
Let’s talk about how we can help your business reach the next level
