VIDEO: Scandanavian Digital Signage


Posted on August 9th, by Robyn Ellan in Case Study, Other Industries, Retail. Comments Off

About the Customers – BI Norwegian School of Management, Opplysningen 1881, Mix, Flisekompaniet, Telenor and Eurospar:

These are all big installations and it was important for the customers to run their own network. They needed a system that could handle multiple channels and rapid changes on the content side.

Scala partners involved in the project were YIT, Intellinet, Norgesgruppen, Netsolution and Telenor.

The Challenge:

  • To target different groups with information
  • Updated campaign information
  • Cross selling
  • Updated internal information

The Solution:

Scala met all of the requirements for these digital signage networks. Scala has a user-friendly approach and an impressive customer base. With Scala they can manage the network from the corporate office and customize the content for different promotions. They can easily create relevant content, including the use of existing advertising material, and update it dynamically without professional assistance.

The Benefit:

This new media is generating more sales and makes cross-selling more likely. The information is always updated and adjusted to the time of day. In addition the system can be used for internal information in different ways. Employees gets updated and relevant information during their work day.




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