Retail Media Ad Spend is set to reach €25 billion in Europe by 2026 with in-store activation a powerful piece of the media mix. Discover how from in-store screens to streaming to beyond, Retail Media is creating new revenue opportunities for retailers while transforming marketing insight and advertising impact for brands.
In the first European event of its kind, Retail Technology Show and Scala are partnering to present a full day dedicated to in-store media networks. Featuring influential guest speakers, What’s in Store for Retail Media Networks will take a deep dive into how retail media data and integrated technology will revolutionise in-store revenue opportunities.
