Category: Retail Digital Signage


Rock You Like a Hurricane? How Scala Advanced Analytics can help you prep for the storm!

As many of us on the East Coast of the United States have been experiencing in the past few days, in preparation for Hurricane Sandy, stores have been cleaned out of essential /survival items. If you happened to wander out to the store last night in hope of finding water, batteries, flashlights, candles … Read More »


Retailers opt for mobile POS solutions

Today retailers are updating their in-store technology to keep up with the new, technology-savvy customer. Merchants in particular have found that they need to have real-time POS capabilities to meet the demand for immediate consumer gratification. Scala is helping retailers meet these challenges with our Digital Signage solutions.

As the influence … Read More »


Three Quick Questions on Advanced Analytics: Influencing Customers at Point of Decision

Retailers and quick service restaurants (QSR) are looking to use Big Data to create new business
opportunities and increase sales. Advanced analytics allows companies to tap complex data resources
to create more effective digital communications programs.


Scala Software Bundled in New Digital Signage Evaluation Kit 2012 from Intel, Kontron and Microsoft

We are pleased to announce Scala Software is bundled in new DSEK -12!

Scala Software takes full advantage of superior computing performance
enhanced media and graphics capabilities of new Digital Signage
Evaluation Kit 2012 (DSEK-12) from Intel, Kontron and Microsoft.

Scala software drives content creation, management and distribution in
digital signage networks. Scala has certified … Read More »


Weekly Spot – August 10

This week’s media stories include Retail TouchPoints’ takeaways from their recently concluded webinar on mobile POS and TechDecisions’ tips on setting up digital signage teams. Hope you enjoy reading these stories along with a great visual on some digital displays surrounding the London 2012 Olympic Games.

 

The Mobile POS Tipping Point

Retail … Read More »


Weekly Spot – August 3

This week’s Scala media stories include tips for retailers by our expert Marcy Patzer on getting started with digital signage and a profile on an LED digital signage installation at Naples airport. Hope you enjoy reading these stories along with an article on mobile checkouts.

 

Five Tips for Introducing Digital Signage … Read More »


Weekly Spot – July 20

This week’s media stories include commentary by our retail expert Marcy Patzer and our marketing expert Dave Palermo. Hope you enjoy reading these articles along with our blog post on Digital Signage Japan!

Five Ways Retailers Can Get More From Digital Signage

Our retail expert Marcy Patzer discusses five tips for retailers … Read More »


Weekly Spot – July 13

This week’s stories include a study on millennials about their buying behavior and another one on how RFID technology is changing retail. Hope you enjoy reading these stories along with the article on Ben & Jerry’s digital signage installation.

 

Young Shoppers Want Integration of Online, Store Experience

A recent study found that … Read More »


Weekly Spot – July 6

This week’s story review includes a blog post highlighting IMS Research’s latest study on the digital signage market. Hope you enjoy reading about the study along with blog posts on digital menu boards and kiosks.

 

The World Market for Digital Signage – 2012 Edition

IMS Research released a new report that estimates … Read More »


Three Ways Digital Menu Boards Can Boost QSR Business

In an effort to better inform and engage with customers, many quick service restaurants (QSR) are replacing their printed menu boards with high-resolution digital menu boards. In the typical QSR, customers are in a hurry – but still want a high-quality experience. Using digital menu boards can help restaurants satisfy … Read More »


Ask a Scala Expert: June 27

This Week’s Focus: Quick Service Restaurants

How can quick service restaurants new to digital signage get started?

Start with the basics and do them well. Restaurants should talk to experienced specialists from the field before implementing a digital menu board solution. You should integrate your digital signage with a restaurant’s ambience to … Read More »


Three Quick Questions with Kari Mettälä of Panphonics

We had the opportunity to sit down with Kari Mettälä, CEO of Scala partner Panphonics. Founded in 1997 and headquartered in Finland, Panphonics is a global leader in directional audio solutions.

 

RC: How would you describe the value of the sound in digital signage networks?

KM: Audio has been proven … Read More »


Weekly Spot – June 22

This week included media stories on Scala-powered digital signage networks in Tokyo, Japan and Manchester City, England. Hope you enjoy reading these articles along with a blog post on improving digital signage player designs!

Scala Powers Digital Menus at Ben & Jerry's Japan Flagship

Ben & Jerry’s flagship store in Japan installed … Read More »


Ben & Jerry’s Japan Goes Cutting Edge with Digital Signage

 

We are excited to announce Scala software powers digital menu boards and a live Twitter Ticker at Ben & Jerry’s flagship store in Tokyo, Japan. This installation at Ben & Jerry’s not only adds a contemporary tech café feel to the brand’s trademark 1960s-era store design theme, … Read More »


Ben & Jerry’s Japan Goes Cutting Edge with Digital Signage

 

We are excited to announce Scala software powers digital menu boards and a live Twitter Ticker at Ben & Jerry’s flagship store in Tokyo, Japan. This installation at Ben & Jerry’s not only adds a contemporary tech café feel to the brand’s trademark 1960s-era store design theme, … Read More »


Weekly Spot – June 8

This week, two Scala experts provided interesting insights into the world of digital menu boards and digital signage hardware designs. We hope you enjoy reading these stories!

 

How QSRs Can Gain Maximum Benefit from Digital Menu Boards

Scala senior director Damon Crowhurst discusses how quick service restaurants can make the most out … Read More »


Weekly Spot – June 1

We spotted some cool stories this week and thought you might be interested in reviewing them too!

 

Scala CEO Tom Nix Interviewed at DSE2012

Tom Nix was interviewed at Digital Signage Expo 2012.

A Spotlight on the Customers

This article discusses the use of digital signage in retail banking featuring comments from Scala senior … Read More »


Three Quick Questions with Daniel Rubenstein

Daniel Rubenstein has joined our company as Senior Director, Financial Services. I recently sat down with Daniel so he could introduce himself to Digital Signage Spot readers and discuss his plans.

RC: Why did you join Scala? What do you see as the company’s opportunity in the financial services market?

DR: Over … Read More »


Weekly Spot – May 11

We spotted some great stories this week and thought you might enjoy reading them too!

 

Combining Predictive Analytics and Digital Signage to Boost Retail Performance

Our retail expert Marcy Patzer talks about how retailers can integrate analytics and digital signage to boost sales.

 

Scala aims to deliver the 'right message at the right … Read More »


The Power of Analytics and the Relationship with Digital Media

 

At Screenmedia Expo, which occurs on May 16-17 in London, I will be discussing analytics and Scala's unique approach to this "hot topic." During the session, I will discuss how we can best utilize analytics to self optimize our networks, get the best usage out of the most expensive ingredient, content, … Read More »


Weekly Spot – May 4

We spotted some cool stories this week and thought you might be interested in reading them too!

 

Cross-Platform Report: How We Watch from Screen to Screen

This is an interesting new report on the evolution and growth of video viewing among average Americans.

 

Ask a Scala Expert

This week in our newest blog series, … Read More »


Ask a Scala Expert: May 1

This Week’s Focus: Retail Digital Signage

 

What are key considerations in selecting display locations in a retail environment?

 

Location is a key consideration in making a retail digital media strategy pay off. You want to catch consumers’ attention, even for just a split second, so you can influence their behavior. But possibly … Read More »


Weekly Spot – April 13

 

Here are some cool stories from this week. Hope you enjoy reading them!

 

3 Ways Businesses Use Digital Signage to Boost Customer Loyalty

This article describes 3 creative ways to use digital signage to boost customer loyalty for your restaurant.

 

One Way Or Another, iPads Are Becoming Part of the Retail Experience

MarketingVox highlights … Read More »


Weekly Spot – April 6

We spotted some really exciting stories this week and thought you might be interested in reading them too!

 

10 Questions with Scala CFO Anthony Maddalone

CFO World profiled our CFO Anthony Maddalone who talked about managing financial operations for a global software company like Scala.

 

3 Quick Questions with Mitch Goss of Zero-In

Digital … Read More »


Weekly Spot – March 16

We spotted some really cool stories this week, and thought you might want to read them too!

 

Scala Introduces Advanced Analytics To Empower Retailers With Big Data

This Retail TouchPoints article highlights Scala’s new Advanced Analytics software and how it can boost sales in the retail environment.

 

4 Keys to Digital Signage Integration … Read More »


Canadian Broadcasting Corporation/Radio-Canada Wins Gold Apex Award

We are very proud to announce that our certified partner Telecine Multimedia and customer Canadian Broadcasting Corporation/Radio-Canada won a Gold Apex Award in the business, industry & government category at Digital Signage Expo 2012.

 

Radio-Canada was recognized for showcasing a wealth of content that reflects the broadcaster’s values, creativity and cultural … Read More »


DSE 2012 Preview – Scala Showcases Innovative Partners: Avnet, Panasonic, Sharp

DSE 2012 is approaching soon and we are getting ready to showcase our latest digital signage solutions that help organizations command the attention of their audiences at Scala booth 601.

 

At DSE, Scala partner Avnet Brilliant Digital Signage will show complete signage solutions including large format displays, media players, software and … Read More »


Weekly Spot – March 2

Check out these cool stories we spotted this week:

 

Scala Announces Digital Signage Checklist for Evaluating Your Corporate Strategy

To help attendees prepare for DSE, we developed a checklist they can use to evaluate digital signage solutions before making a buying decision.

 

Scala Drives 11,000 Screen Network in Ukraine

“Comfy” a growing electronics retailer … Read More »


DSE 2012 Preview – Scala Showcases Innovative Partners: CastNET

DSE 2012 is approaching soon and we are getting ready to showcase our latest digital signage solutions that help organizations command the attention of their audiences at Scala booth 601.

 

At DSE, Scala partner CastNET brings enhanced enterprise and workflow features to our powerful digital signage platform. With unique options for … Read More »


Digital Signage Checklist for DSE Attendees

At Digital Signage Expo 2012, we will present a Digital Signage Checklist that looks at the key considerations for organizations to use when evaluating digital signage systems. This tool is designed to help DSE attendees make informed decisions by identifying the fundamental system components needed to create bold digital signage … Read More »


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